Dr Shanara Abdin 
Public Health Consultancy
Dr Shanara Abdin 
Public Health Consultancy
  • Home
  • Impact and Achievement

Achievements and Impact

Foods shaped in a brain inside a human head outline.

SAPH Consultancy delivers high impact public health leadership, behavioural science expertise and evidence driven research across local government, Integrated Care Systems, UKHSA, universities, and national professional networks. 


Below is a selection of achievements demonstrating the breadth and depth of our contribution to improving population health outcomes.


Strategic Public Health Leadership

  • Public Health Leadership across several Local authorities and wider ICS partners, leading portfolios including drugs and alcohol, inclusion health, gambling harms, mental health, suicide prevention, sexual health, community champions, communications and Health Impact Assessment.
  • System wide strategic influence across NHS organisations, UKHSA, Integrated Care Boards, voluntary and community sectors, and elected members, regularly deputising for senior leaders.
  • Behavioural science leadership through establishing behavioural science teams, capacity and programmes across Birmingham City Council and City of Wolverhampton Council 


Better Health Rewards – Nationally Recognised Programme

  • Led the Better Health Rewards Programme at City of Wolverhampton Council, a flagship behaviour change initiative incentivising healthier lifestyles.
  • The programme was referenced within the NHS 10 Year Plan, recognising its contribution to national prevention priorities and the importance of behaviour change in improving population health.
  • Delivered strategic leadership, governance, workforce development and behaviour change expertise to support large scale implementation.


Research Excellence & Evidence Translation

  • Principal Investigator for a mixed‑methods research programme with Birmingham Public Health, Birmingham City Council, Birmingham & Solihull ICB, and Aston University, exploring vaccine hesitancy among asylum seekers.
  • NIHR‑funded research leadership as co‑applicant on a realist evaluation of social prescribing for ethnic minority communities with multiple long‑term conditions.
  • Guest Editor for Tropical Medicine & Infectious Disease, leading a special issue on vaccination strategies for marginalised communities.
  • Peer reviewed publications across health inequalities, behaviour change, physical activity, cancer, decision‑making and public health practice.
  • National evidence products through contributions to British Psychological Society COVID‑19 Public Health Road Maps.


Public Health Intelligence & Data Insight

  • Intelligence leadership within Public Health overseeing data, insight, evaluation and evidence‑informed decision‑making.
  • Advanced analytical capability using SPSS, NVivo and epidemiological datasets to interpret complex quantitative and qualitative evidence.
  • Health protection intelligence through UKHSA Health Protection Unit placement, analysing surveillance data to inform outbreak management and risk assessment.


Inclusion Health & Health Inequalities

  • Strategic inclusion health leadership across Public Health teams  addressing structural barriers and improving outcomes for underserved communities.
  • Anti‑racism leadership contributing to regional anti‑racism strategy and approaches.
  • Behaviour change programmes targeting smoking, alcohol, physical activity, screening and vaccination for disadvantaged populations.


Community Engagement & Co‑Production

  • Community mobilisation across Birmingham, Wolverhampton and Wigan, strengthening partnerships to address wider determinants of health.
  • Co‑produced interventions with voluntary organisations, lived experience groups and community partners.
  • Behavioural science application to improve service access and uptake among underserved communities.


Emergency Preparedness & Health Protection

  • Outbreak and incident management through UKHSA Health Protection Unit placement, contributing to IMTs, multi‑agency forums and risk communication.
  • COVID‑19 behavioural science leadership nationally recognised by the Local Government Association for exemplary practice.
  • Formal health protection training across communicable disease, outbreak management, vaccination and emergency preparedness.


Programme Leadership & Workforce Development

  • Programme leadership across several public health teams, managing multi million pound budgets and complex governance structures.
  • Workforce development through line management, supervision and mentoring of public health staff, trainees, registrars and academic students.
  • National behavioural science and Public health strategy and leadership  as Trustee of the Behavioural Science in Public Health Network, leading national conference planning and organisational strategy.


Turning Evidence Into Action

SAPH Consultancy specialises in transforming intelligence, behavioural science and research into practical delivery. We support organisations to move from insight to implementation  to designing interventions, shaping strategy and driving measurable improvements in population health outcomes.

Copyright © 2026 Shanara Abdin Public Health Consultancy - All Rights Reserved.

  • Privacy Policy

This website uses cookies.

We use cookies to analyze website traffic and optimize your website experience. By accepting our use of cookies, your data will be aggregated with all other user data.

DeclineAccept